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GM spent $578m on 2007 sports advertising
beneteau
Member Posts: 8,552 ✭✭✭
Why?
Ever buy any vehicle based on a TV ad?
Have none of these idiot CEO's heard about "stashing" money away for a rainy day or investing it in the future of their companies?
Ever buy any vehicle based on a TV ad?
Have none of these idiot CEO's heard about "stashing" money away for a rainy day or investing it in the future of their companies?
Comments
Alot of that money was endorsements. GM just dropped Tiger Woods after nine years. They paid him $40M over five years on this last deal. They are also way deep into NASCAR.
They have announced that they are dropping their financial support of 2 Nascar tracks---Bristol Motor Speedway in Tennessee and New Hampshire Motor Speedway.